Brand Story

Here’s a story about a regular couple who became fashion e-commerce entrepreneurs. Modest essentials, like all great things, started as a small idea conceived by a Man who wanted to create products for his wife who was always struggling to find the perfect modest outfits and the best hijabs to go with them. He would notice weekly packages of hijabs and clothing that she would keep ordering. Sometimes multiple times a week! He wanted to create innovative products that would meet his wife's fashion needs while keeping the outfits modest as well.
Their incessant daydreaming about all things fashion prompted them to start channeling their inspiration out onto everyone’s favourite social media platform, Instagram. Soon, they built a steady following who appreciated their aesthetic, religiously following post after post. Remarkably, this couple has come a long way from working from they're apartment to blossoming into a recognised e-commerce brand that women adore.


You can go on the product page and click on "notify when available" on the product page,feed in your email id
And whenever it's restocked you'll get a notification on the same

The material details are mentioned on the product page! We use the highest quality of material to deliver you the best comfort.

Currently we don't offer any type of customisation for our products. You can however, get it customised from your end if you wish for it. Product can not be returned or exchanged after you customise it.

Cash on delivery is currently only available in Mumbai. We charge extra for COD orders.

Currently we only sell our products online and we don't have a physical shop.

Once your order has been shipped out you will get the tracking details via email and whatsapp message/text message.

You can avail a discount of 10% on your first orders by using the code "welcome10"

Hijabs are not included with the products. We offer a variety of hijabs and you can choose to buy the one that goes perfectly with the outfit.

Our customer service number is 8104478028. The working hours are from 10:00AM to 5:00PM Monday to Saturday.

There might me a slight colour difference in the products due to the lighting.

We ship to most of the countries across the world.